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At this edition Fashion Comics, the project devised by Alessandro Enriquez with Pitti Bimbo, stars Hello Kitty,the little great star who will begin the festivities for her 45 th birthday at the fair. Over the years, Sanrio’s little big star has become a global icon who touches the hearts of women and girls of all ages, inspiring artists and designers. With a project in collaboration with Sanrio a selection of brands – Monnalisa, Melissa and MC2 Saint Barth – will present a series of capsule collections in the Main Pavilion dedicated to the world of girls inspired by Hello Kitty.

Original article: http://www.pittimmagine.com/en/corporate/fairs/bimbo/events/2019/fashioncomics.html